What makes people engage with digital?

After a busy few weeks of re-imagining client campaigns and exciting new projects... The predominant thought that keeps coming back to me is "What will make this engaging for people?"  

It's AMAZING images like this...

I've worked with many different clients across a range of industries, and as much as I'd love to say you're reading this now because of the awesome content... I'm going to say that was the AMAZING image that grabbed your attention 1st and most likely had nothing (or very little) to do with the headline, or first bit of copy. 

So to help you get out there and find your AMAZING images, here are 2 great (and free) resources for finding images for your campaigns.

 Photo by  Sabri Tuzcu  on  Unsplash

Photo by Sabri Tuzcu on Unsplash

And, here are 2 bits of advice when using images,

  1. Credit where credit is due, reference the photographer and link to them where possible
  2. Stay relevant, make sure the image you use, has something to do with the copy they're reading.

Have a question? Need more advice? Click below

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