Marketers have had an on-again, off-again, love/hate relationship with the Emoji since it was entered into the Oxford Dictionary a few years ago... They're in nearly every Instagram post, tv ads an billboards... they're almost as easily understood nowadays as the alphabet.
Read MoreYou have to engage the reader before they even see the body of your email with a GREAT subject line, so we've found 8 ideas for you to use when creating you next campaign.
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